In the world of advertising, there’s an age-old saying: “Half the money I spend on advertising is wasted; the trouble is, I don’t know which half.” This adage, echoing through the halls of marketing history, still holds painfully true today. Countless businesses, lured by the siren song of advertising agencies promising sky-high returns, plunge headfirst […]
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WARNING: Do not send any more traffic to your website before reading this! Is your website working as hard…
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A guide to understanding and improving your site’s performance over time. If you run a real business then your…
So you’ve decided to make an investment and completely overhaul your website. $10,000 later, everything looks perfect. And you’re ready…
No matter how good of a marketer you are . . . how fancy your website looks . . .…
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You’ve spent countless hours designing your business from top-to-bottom, and now it’s time to take it online. Congratulations! That’s a…
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